The big financial news today was the release of Apple "Boot Camp," a program designed to help the new Macs with Intel chips run Windows XP. The Dow Jones closed up from yesterday and the NASDAQ closed at a five-year high on this news.
The Financial Times talks about how this may help increase the sales for Apple who only has a 2-4% share of the personal computer market, even though everyone seems to have an iPod. It also discusses the rivalry between Steve Jobs and Bill Gates:
In an interview with the New York Times in 1997, Apple’s co-founder quipped: “I wish [Bill Gates] the best, I really do. I just think he and Microsoft are a bit narrow. He’d be a broader guy if he had dropped acid once or gone off to an ashram when he was younger.”
Don't get me wrong. I hate Bill Gates as much as the next man, but I hate Steve Jobs and his Sh*^^# computers more. Nothing, and I mean nothing, has caused me more headaches than trying to operate my Mac here in the newsroom. The thing is so hard to use and so counterintuitive, I really think anyone who prefers to go with a Mac is still dropping acid.
One commenter on CNN today said that this makes Macs the most versatile computer on the market. How versatile can you be if you don't even have a right-click button on the mouse? I can barely even download a picture for posting and I've yet to figure out how the hell you do screen captures. Safari? It's so frustrating that we downloaded Firefox for Web browsing.
About the only thing from Apple I like it Quicktime, but I wouldn't use it for ripping or burning CDs; I would use Media Player.
I don't see this move as being particularly innovative. Jobs and the rest of the Apple gang realized that no one wants their product, so they are beinding to the will of the marketplace and allowing people to use their biggest rival's operating system.